Property Marketing Expert, Real Estate Broker
My Passion Is Unique Properties I Call Special "Finds..."
I’ve never fit “the mold”, so why create a real estate firm that fits a mold! I’m a property marketing expert, real estate broker. The idea of Special “Finds…” developed from my personal experiences as a buyer and seller before I became a real estate agent.
As a buyer, I wanted to own something different. I wanted to live in something unusual. I wanted a property where my unique personality would feel at home. Getting that point across to a typical agent was challenging.
As a seller, when it came time to sell one of my unusual properties, I knew I had to make the most of its uniqueness. Since I come from a long line of writers and poets, I decided to use poetry to describe my properties.
In 1995 my company was born. The concept is a true extension of my unusual personality. As former director of marketing for the New York Stock Exchange, I’ve combined my love for unusual properties, my marketing expertise, and my poetry, to create my company. Special “Finds…”… Properties of Unique Character for Those Choosing Something Out of the Ordinary.
Our agency is focused on marketing unique and unusual properties. A Special “Find…” is sometimes hard to define, but it is certainly not the mass-produced houses seen in the typical subdivision. Although many of our listings are luxury properties, a Special “Find…” doesn’t have to be expensive. It might be rare or hard to find and sometimes is weird or funky. A Special “Find…” can be unique because of its setting. It often has an unusual interior floor plan. Historic or antique houses are always Special “Finds…” as they’re not making any more of them!
I bring properties to life!
“For many years I worked as Director of Marketing for the New York Stock Exchange. Wanting more freedom than corporate America could give me, I obtained my NY Real Estate license.
After working with some of the nationally franchised real estate companies, I ventured out on my own. ‘Cookie cutter’ or ‘mass-produced’ would never work for me, so I developed Special “Finds…” for people like me — people who wanted something different! I opened our first Special Finds office in 1995 in Asheville, NC, and a second office in Hendersonville, NC in 2003.
My newest office is in Raleigh, NC where we serve the Research Triangle Park (RTP) communities of Raleigh, Durham, Chapel Hill and surrounding counties.”
We are a full-service real estate firm, with a distinct difference. Our focus is Advertising and Marketing Unique Homes.
We work with owners from initial listing to closing in the Raleigh, Durham, Chapel Hill, Charlotte and Western North Carolina MLS areas. But, we also provide the same marketing and advertising services for properties outside our MLS area, across the US and internationally. We can deliver the same compelling marketing campaign to For Sale by Owners or we can help your local real estate agent market your home.
To be classified as a Special “Find…”, a property simply needs to have its own distinct personality. It can be in good to excellent condition, it is rare or hard to find, it often has a unique interior layout, it can be unique, because of its setting or its views, it could be an antique home, an ultra-modern home, a country farmhouse or a city cottage, a waterfront estate or a little log cabin in the woods.
A Special “Find…” is unique in many ways. Price matters not. However, we do tend to attract a more affluent clientele.
“I’m a poet, and every Special “Find…” deserves a story!
NOSTALGIA COTTAGE — The screen door slams as a child dashes in one door then out another. Laughter echoes throughout the house as children play hide-‘n-seek on the lawn. Grown-ups sip iced tea in rockers on the wraparound porch.
A gingham cloth drapes picnic tables where lemonade and cakes tempt nibbling from passersby. Nostalgia Cottage has lived a rich social history where friends and community gathered annually for various occasions.
Built in 1908 by the well-known Tanner family, she sits back from the road on approximately 3 acres. Freshly painted bright white, with new roof and significant infrastructural updates, she is well on her way to renovation.
Her sturdy walls hold a history of warmth, love, and pride, obvious in the detail of some of the original features still remaining — oak flooring cut from the trees…
APOGEE — As if reaching for the very stars above, music filled the space. “Turn it all the way up, no one can hear us!” And they did…and they danced. Friends called, and 17 minutes later they met them downtown for dinner.
Apogee, at a cooler 3950’, is the highest altitude Asheville address. Totally private with 75-mile views, she sits on 14.6, low maintenance, mostly wooded acres, sharing a .25 mile boundary with the Blue Ridge Parkway. With 6420 sq. ft., there are views from every room. Numerous porches and decks invite entertaining or reflection. A few of the high-end features include: 2 master suites, ultra-luxurious
ensuite bath, Crow’s Nest for star gazing; 2-story, stacked stone, wood burning fireplace , enormous kitchen, both formal and relaxed spaces, hardwood & radiant heat tiled floors, wired sound system and closets aligned to incorporate an elevator. Awe-inspiring Asheville city lights. $1,395,000
BRENDA’S ARTICLES HAVE APPEARED IN HUNDREDS OF NEWSPAPERS AND MAGAZINES. HERE ARE JUST A FEW OF THE PLACES.
SInce 1991, Brenda Thompson, Property Marketing Expert, Real Estate Broker, has been focusing, solely on representing unusual properties, making them stand out from the crowd and bringing them to life. She gives property in her care, an identity and tells its story.